Live Entertainment & Production Management

Live Entertainment & Production Management

Course Description

Introduction

Welcome to the "Live Entertainment & Production Management" training course, meticulously designed by Cambridge for Global Training. This course aims to equip participants with the essential skills and knowledge needed to manage and produce live entertainment events, ranging from concerts and theatre productions to corporate events and festivals. Participants will gain a deep understanding of the intricacies involved in planning, organising, and executing live events, ensuring they can deliver seamless and unforgettable experiences for audiences. Combining theoretical knowledge with practical insights, this course will cover all aspects of live entertainment and production management.

Course Objectives

By the end of the course, participants will be able to:

• Understand the core principles of live entertainment and production management.
• Develop comprehensive event planning and organisational skills.
• Learn effective marketing and promotion strategies for live events.
• Master the technical aspects of live event production, including lighting, sound, and staging.
• Enhance stakeholder engagement and communication.
• Implement risk management and safety protocols for live events.
• Evaluate and measure the success of live events for continuous improvement.

Who Should Attend

• Event managers and coordinators.
• Production managers and technical directors.
• Marketing and PR professionals in the entertainment industry.
• Venue managers and operations staff.
• Anyone interested in pursuing a career in live entertainment and production management.

Course Outline

Unit 1: Foundations of Live Entertainment and Production Management

• Understanding the scope and significance of live entertainment.
• Identifying key elements of successful event planning.
• Exploring the roles and responsibilities in a production management team.
• Developing a comprehensive event plan and timeline.
• Case studies of successful live entertainment events.

Unit 2: Technical Aspects of Live Event Production

• Mastering the basics of lighting design and implementation.
• Understanding sound engineering and acoustics for live events.
• Managing staging and set design to enhance the event experience.
• Coordinating with technical suppliers and vendors.
• Ensuring compliance with health and safety standards.

Unit 3: Marketing and Stakeholder Engagement

• Crafting effective marketing plans for live events.
• Utilising social media and digital marketing tools.
• Engaging with media and public relations strategies.
• Building and maintaining relationships with stakeholders.
• Measuring the impact of marketing efforts on event success.